ATTORNEY MARKETING EXPERTS
MARKETING IN CHARGE OF SUCCESS
Ar Your law office should be the first place people turn when they have need of your services. That’s why we take an integrated approach to help attorneys grow their business. Our digital strategists, SEO experts, and social media managers all work together to improve your search engine ranking, instill trust in your customers, and generate more leads.
MARKETING SERVICES FOR LAW FIRMS
Our agency focuses on obtaining solid leads that consistently turn into booked clients for our attorney offices. Through extensive research and proven experience in attorney digital marketing, we utilize best practices to help take your attorney business to the next level. Our data-driven and strategic internet marketing services are designed to grow your business and beat out your competitors.
Ready to put your best foot forward? Rooks Agency is here to help.
SMART MARKETING STRATEGIES FOR ATTORNEYS
Conversion rates are 6x higher for companies that utilize content marketing
The role that digital marketing plays in the success of your law office cannot be understated. Recent statistics prove that marketing efforts such as search engine optimization, content creation, and social media use are all important aspects to growing your company.
Did you know that Google’s Display Network is the largest in the world, with 90% reach across all internet users worldwide? Or that 97% of people go online to find local services?
The members of our marketing team are experts in the current marketing world and in strategies that will work best for your business. We want to use our research to drive leads and sales for your attorney business.
MARKETING SERVICES FOR LAWYERS
WE OFFER THE FOLLOWING SERVICES TO OUR CLIENTS:
SEARCH ENGINE OPTIMIZATION
GETTING YOUR SITE TO THE TOP OF THE SEARCH RESULTS
Let’s face it: when someone needs to hire an attorney, they turn to Google. That’s where search engine optimization comes in. To generate new business, your website needs to appear in the first pages of search engine results. At Rooks Agency, we specialize in attorney digital marketing and stay up to date on the highest-converting attorney search terms and keywords. Our SEO team optimizes your website to make sure your office is the first thing potential clients see when they search for a local attorney.
TURNING YOUR WEBSITE INTO LEAD-GENERATING MACHINE
A strong attorney website design won’t just make your business look good – it will help your office rank higher in local search results. Our team will design your attorney website from the ground up to create an attractive, mobile-friendly, lead-generating machine. Our designers build an easy-to-use website that customers will enjoy visiting, and they work hand-in-hand with our SEO experts to take advantage of every opportunity to put your website in front of the right users.
SOCIAL MEDIA MANAGEMENT
PROMOTING YOUR BRAND. BRINGING TRAFFIC TO YOUR SITE
Don’t waste money by targeting the wrong audience. Our attorney social media marketing team knows how to use your website traffic, customer databases, and Facebook page engagement to build a highly targeted audience of people who are looking for your business. Social media use can retain your current customers at a higher rate while also generating new business. Did you know that social media presence can affect your search rank? That’s why our social media team regularly combines social media and SEO strategies to ensure we’re not wasting any valuable opportunities.
PAY-PER-CLICK (PPC) MARKETING
PRECISELY TARGETED ADS THAT GENERATE CONVERSION
Pay-per-click (PPC) marketing is a must for any attorney office that wants to make sure they’re getting in front of the right people at exactly the right time. Google Ads offers a robust client interface that provides advertisers with the incredible ability to target and control their online advertising spend. These tools can help target your ideal market and ultimately bring in more income for your business. We’re a proud Google Partner, and our team specializes in attorney search engine marketing.
SHAPING A CUSTOMER PERCEPTION OF YOUR HVAC BRAND
Through dedicated reputation management, we make sure you always have your best foot forward. Monitoring and responding to online reviews can feel like a daunting process, and we’re here to take care of it for you. When you gain trust with your customers and community, you gain business. Our team will help you display your brand in a way that positively promotes you and your services.and community, you gain business. Our team will help you display your brand in a way that positively promotes you and your services.
TRADITIONAL HVAC MARKETING
TV & VIDEO PRODUCTION. PRINT MEDIA. DIRECT MAIL
Traditional marketing isn’t dead yet. From direct mail campaigns to TV production, we offer traditional marketing services that can push your business forward. We give our clients unlimited options to stay connected to their customers and their community, and sometimes that means going back to our marketing roots through the use of traditional media.
CASE STUDY: GALLAGHER & HAGOPIAN LAW FIRM
Update and optimize existing website to ensure high ranking in top search phrases.
The business did not have an existing website, logos, or marketing materials. The client wanted a While we can build a new website from the ground up, this request was to take an existing website and optimize it to appear high in search results for the highest converting search terms, which are also the most competitive targets.
First, we moved the existing site content onto a server built to optimize the website’s platform. Our search engine marketing team used their expertise as Google Ads partners to implement a pay-per-click campaign to discover the highest-converting search terms.
Our SEO team then took those search terms and combed through the existing website content to optimize meta descriptions, image resolutions, information content, and structural flow to maximize search engine optimization.
Our development team installed software to further optimize the site and used our library of premium and proprietary tools to further improve the site’s search rank. Our social media team utilized organic social media platforms to increase traffic and generate backlinks to the website, helping to improve domain authority.
HurtByAccident.com now ranks on the first page for two of the most sought-after keywords in the community.
- For “accident attorney Bradenton FL”, HurtByAccident.com ranks 3rd
- For “personal injury attorney Bradenton FL”, HurtByAccident.com ranks 7th
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