Categories
Case Studies General Marketing Website Design

Case Study: Child Protection Center, Inc. Sarasota

The objective was to launch the Child Protection Center’s website on a platform that allows the CPC team to make content edits. Their website needed to be user-friendly and offer a backend platform that was simple and easy to use.

Categories
Case Studies HVAC Website Design

Case Study: Gulf Coast Air Systems

Objective Increase PPC conversions while lowering both the cost per click and cost per conversion. Challenges During Florida’s hottest summer months, the local Google Ads competition for AC companies can be tough to go up against. The more businesses bidding on the same keywords in the same geographical area, the higher your cost per click […]

Categories
Case Studies Plumbing Website Design

Case Study: The People’s Plumber

Objective Launch a complete branding package and digital campaign for The People’s Plumber. Challenges: The business did not have an existing website, logos, or marketing materials. The client wanted a “shiny metal” look integrated throughout all of the marketing materials, including the website. In addition, the client wanted to receive appointment requests from the website. […]

Categories
Case Studies HVAC Pay Per Click Advertising (PPC)

Case Study: Rheem Regional Adwords Execution

Objective Create a highly effective Adwords campaign for A/C Warehouse, the area’s largest Rheem distributor. Challenges The client serves the entire Tampa Bay Area. However, pricing varied from area to area as well as services. Though the digital budget was substantial, getting a strong ROI on Adwords remained important. Solution By creating 14 separate campaigns […]

Categories
Case Studies General Marketing Website Design

Case Study: Authorized Benjamin Moore Retail Website Design

Objective Create a website that would primarily feature Benjamin Moore Paints as well as allow the retailer to supplement the paint offerings with wallpaper and paint sprayer products. The site needed to enhance Google Maps listings and have landing pages that would best support Google Adwords campaigns. Challenges As an authorized Benjamin Moore retailer the […]