Unlocking the potential of dealership marketing, Rooks Agency’s latest case study delves into the strategic prowess behind our ‘Deal of the Day’ Facebook promotion tailored specifically for dealerships.
Promoting pre-owned cars dealerships
Have you noticed how often pre-owned cars marketing is overlooked?
Our Facebook Marketing Campaigns solve that.
Our strategy involves content developing that is visual, engaging, entertaining and highly informative. We are more focused on providing buyers detailed information rather than using pushy tactics.
What we do?
What do the stats look like?
Our video ads are highly effective. They drive the target audiences by impacting prospective buyers!
Let’s take a closer look at the results of our recent “Deal of the Day” marketing effort:
Impressions
23,545
Reach
9,852
Link Clicks
430
$ Spent
$295
Impressions
70,558
Reach
19,944
Link Clicks
1,212
$$ Spent
$750
What do the videos look like?
What do you have to do?
We shoot all 20 vehicles once per month. Your responsibility is to have the vehicles lined up and ready to be pulled up into the filming area. Most of our clients are able to get through all 20 cars in under an hour with a lot guy or sales people pulling the cars into position.
Can I do New Cars if I want?
You bet… Here is an example:
